
Trigy
Trigy — Travel Designed
Brand Identity Naming Visual System
2021
Trigy was created for a very specific audience: travel agents who don’t just book — they build. With dozens of clients and increasingly complex requests, they needed a flexible solution that would let them create unique, modular routes across the globe. We named the brand Trigy — a short, catchy, tech-feeling name inspired by “trigger” and “trajectory.” The identity presents Trigy as a design tool for travel, built on grids, blocks, and dynamic visual language. The logo and supporting system reference maps, modules, and flexibility — with soft tech colors that feel reliable but modern. Instead of loud promotional visuals, we went with an interface-like tone, suggesting control, clarity, and creativity. Trigy gives travel agents the freedom to design trips that are as individual as their clients — and that’s exactly what the brand looks like.
Trigy
Trigy — Travel Designed
Brand Identity Naming Visual System
2021
Trigy was created for a very specific audience: travel agents who don’t just book — they build. With dozens of clients and increasingly complex requests, they needed a flexible solution that would let them create unique, modular routes across the globe. We named the brand Trigy — a short, catchy, tech-feeling name inspired by “trigger” and “trajectory.” The identity presents Trigy as a design tool for travel, built on grids, blocks, and dynamic visual language. The logo and supporting system reference maps, modules, and flexibility — with soft tech colors that feel reliable but modern. Instead of loud promotional visuals, we went with an interface-like tone, suggesting control, clarity, and creativity. Trigy gives travel agents the freedom to design trips that are as individual as their clients — and that’s exactly what the brand looks like.





















